🔒 Privacy & LGPD

Blu666 Privacy Policy – Your Data Protected by the LGPD

At blu666, privacy is more than a legal requirement — it's a commitment to every player. Here you'll find, in plain language, how we collect your data, what we use it for, who we may share it with, and what rights you have under Brazil's General Data Protection Law.

Last updated: January 2026
Legal basis
LGPD – Law 13.709/2018
Encryption
256-bit SSL
DPO available
contato@blu666.net
🛡️
Your data, kept safe
blu666 · LGPD 2026
✓ Encrypted
✓ No data selling
✓ Deletion guaranteed
256
SSL encryption bits on data
0
Data sold to third parties
48h
LGPD request response time
10
Sections of this policy

By creating an account and using the blu666 platform, you confirm that you have read and understood this Privacy Policy. If you have any questions, please contact our Data Protection Officer (DPO) at contato@blu666.net before proceeding.

1

Introduction

The blu666 is a Sports Betting and online casino platform dedicated to Brazilian players. To operate and deliver our services — betting on the Brasileirão, UFC, casino with slots and crash games like Aviator, deposits and withdrawals via Pix, Portuguese-language support — we need to collect and process some personal data from our users.

This Privacy Policy clearly and directly explains what data we collect, why we collect it, how we use it, who we may share it with in specific situations, and — most importantly — what rights you are guaranteed under the General Personal Data Protection Law (LGPD) — Law No. 13,709/2018.

Blu666 follows the principle of data minimization: we collect only what is necessary to provide the service and meet legal obligations. No data is sold to advertisers or third parties for commercial purposes without your explicit consent.

This policy applies to all personal data processed by blu666, including data collected through the website, mobile app, email, live chat, and any other interaction with the platform. All previous versions of this policy have been fully superseded by this January 2026 update.


2

Data Controller and Data Protection Officer (DPO)

For the purposes of the LGPD, the blu666 acts as Controller of personal data collected on the platform — meaning we are responsible for all decisions regarding how and why your data is processed.

Blu666 has appointed a Data Protection Officer (DPO) as the official point of contact for all matters related to personal data processing and the exercise of your rights as a data subject.

DPO contact: for LGPD-related requests — access, correction, portability, deletion, or consent withdrawal — please contact us exclusively at contato@blu666.net with the subject line "LGPD Request". Response time is up to 48 business hours.

Blu666 handles data subject requests in Brazilian Portuguese, with no need for intermediaries or legal representation for standard access and correction requests.


3

Data We Collect

Blu666 collects data in three main situations: when you create an account, when you use the platform's services, and automatically during browsing. Each category is detailed below:

Data you provide directly during registration:

  • Full name as shown on official ID;
  • CPF (Individual Taxpayer Registration);
  • Date of birth;
  • Full residential address including ZIP code;
  • Email address;
  • Mobile phone number;
  • Pix key and banking details for withdrawal processing.

Data collected during platform use:

  • Full Sports Betting history (Brasileirão, UFC, e-sports, and other categories);
  • Casino session history — slots, crash games, jackpots, and table games;
  • Amount of each bet, winnings, and balance per transaction;
  • Deposits made via Pix, boleto bancário, credit/debit card, PicPay, Mercado Pago, or TED;
  • Withdrawal requests and history;
  • Interactions with customer support, including live chat transcripts;
  • Documents submitted for identity verification (KYC).

Automatically collected data:

  • Access IP address;
  • Browser type and version;
  • Operating system and device model (mobile, tablet, or desktop);
  • Pages visited and duration of each session;
  • Cookie data and similar technologies (detailed in section 10).

Blu666 does not collect sensitive data such as racial origin, religion, political opinion, health information, or sexual orientation. We also do not collect data from users under 18 — accounts identified as belonging to minors are closed immediately.


4

How We Use Your Data

Every piece of data collected by blu666 has a specific, documented purpose. We do not process data in a generic manner or for purposes incompatible with the service you signed up for.

Purpose Data used
Account creation and management Name, CPF, email, phone number, date of birth
Processing deposits and withdrawals via Pix CPF, banking details, Pix key, financial history
Identity Verification (KYC) Photo ID, proof of address, selfie
Provision of Sports Betting and casino services Betting history, balance, game preferences
Fraud and money laundering prevention IP, betting patterns, financial data, documents
Customer Support Account data, transaction history, chat transcripts
Marketing communications (with consent) Email, phone number, game preferences
Responsible gambling and identification of problematic behavior Betting patterns, session frequency, deposits
Compliance with legal and regulatory obligations CPF, financial data, documents, betting history
Platform improvement and usage analytics Anonymized browsing data, platform behavior

Blu666 uses aggregated and anonymized gameplay behavior data to improve the platform, identify technical issues, and develop features that benefit all players — without building individual profiles for targeted advertising without consent.



6

Data Sharing with Third Parties

Blu666 does not sell your personal data to third parties. Full stop. That said, in specific situations necessary for platform operations, we do need to share certain data with partners and service providers. In those cases, we require those partners to maintain security standards consistent with our own and with the LGPD.

The third parties with whom we may share data, and the respective purposes, are:

  • Payment processors (Pix, boleto, card, PicPay, Mercado Pago, TED): financial data and CPF to process deposits and withdrawals — necessary for contract performance;
  • Casino game providers (Pragmatic Play, Play'n GO, NetEnt, and others): session data required for gameplay — processed on provider servers in accordance with their own security terms;
  • Identity verification companies (KYC): photo ID and proof of address for identity verification — processing required by legal obligation;
  • Brazilian regulatory and judicial authorities: any data required by a court, administrative, or regulatory order — blu666 complies with legal determinations without requiring the data subject's consent;
  • IT infrastructure and security providers: access data, IP addresses, and logs for security monitoring — processed under strict confidentiality agreements.

Blu666 never shares your data with advertisers, third-party affiliate networks, or advertising platforms for commercial targeting purposes without your explicit consent. If you receive communications from third parties claiming to be blu666 partners and asking for your data, treat it as a fraud attempt and report it to contato@blu666.net.


7

Data Retention and Deletion

Blu666 retains your personal data for as long as necessary to fulfill the purposes for which it was collected and to meet applicable legal obligations. The main retention periods are:

  • Registration and active account data: for as long as your account remains active on the platform;
  • Financial transaction history (deposits and withdrawals via Pix, boleto, and others): minimum of 5 years after account closure, in compliance with tax and anti-money laundering obligations;
  • KYC documents (ID and proof of address): minimum of 5 years after account closure;
  • Betting and casino session history: minimum of 3 years for audit and player support purposes;
  • Customer support transcripts: 2 years after the ticket is closed;
  • Browsing data and cookies: based on your browser settings, or up to 13 months for persistent cookies.

Once retention periods have expired and there is no legal obligation requiring continued storage, data is securely deleted or anonymized in a way that makes it impossible to identify the individual.

If you request account closure, data required to fulfill legal obligations will be retained for the periods stated above — all other data will be deleted within 30 days of closure confirmation.


8

Data Security

Blu666 implements technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. The main security measures in place are:

  • 256-bit SSL Encryption across all communications between your device and blu666's servers — the same standard used by financial institutions such as Nubank, Itaú, and Bradesco;
  • Two-factor authentication (2FA) available and recommended for all users — adds an extra layer of protection beyond your password;
  • Strict access controls — only employees with a legitimate need can access personal data, with every access tracked;
  • Continuous monitoring of unauthorized access attempts, suspicious activity, and potential security breaches;
  • Protected servers with firewalls, intrusion detection, and regular encrypted backups;
  • Credit/debit card details not stored on blu666 servers — processing handled by PCI-DSS certified gateways.

Security incidents: in the event of a data breach posing significant risk to data subjects, blu666 will notify the National Data Protection Authority (ANPD) and affected users within the legally required timeframes, detailing the nature of the incident and the mitigation measures taken.

Despite all the measures we have in place, no digital security system is completely foolproof. We recommend taking your own precautions as well: use a strong, unique password for blu666, enable 2FA, never share your credentials, and contact support immediately if you suspect unauthorized access to your account.


9

Your Rights as a Data Subject (LGPD)

The LGPD grants you, as a data subject, a set of rights that blu666 is fully committed to upholding. You may exercise any of these rights at any time, free of charge and without needing to provide a reason for the more basic ones:

Right of Access

Request a copy of all personal data blu666 holds about you, including betting history, transactions, and registration details.

Right to Rectification

Request the update or correction of incomplete, inaccurate, or outdated data. Basic registration details can be edited directly in the account dashboard.

Right to Deletion

Request deletion of your personal data processed on the basis of consent. Data retained due to a legal obligation cannot be deleted before the minimum legal retention period.

Right to Data Portability

Receive your data in a structured, machine-readable format (such as JSON or CSV) for transfer to another controller, where technically feasible.

Withdrawal of Consent

Withdraw at any time your consent for processing activities based on that legal ground — such as receiving marketing communications by email or phone.

Right to Information

Know which third parties your data has been shared with, the legal basis for each processing activity, and the retention period applicable to each data category.

To exercise any of these rights, contact the DPO at contato@blu666.net with the subject line "LGPD Request – [type of right]". blu666 responds within 48 business hours and will fulfill your request within the legal deadlines — no more than 15 calendar days for straightforward requests.

If you believe blu666 has violated your rights as a data subject, you may file a complaint with the National Data Protection Authority (ANPD), as provided under Article 55-A of the LGPD. That said, we recommend reaching out to us first — most issues can be resolved quickly and directly.


10

Cookies & Tracking Technologies

Blu666 uses cookies and similar technologies to ensure the platform works properly, improve the user experience, and — with your consent — understand how players interact with the site.

The types of cookies we use:

  • Essential cookies: required for the platform's basic functionality — session authentication, login security, and bet slip management. Without these cookies, the platform will not work. No consent required;
  • Performance cookies: collect anonymized data on how you use the site — pages visited, session time, errors encountered — to help improve the platform. Enabled only with your consent;
  • Functionality cookies: remember your preferences — such as language, betting settings, and favorite games — for a more personalized experience. Enabled only with your consent;
  • Marketing cookies: used to deliver relevant communications about blu666 promotions — cashback, free spins, new Sports Betting markets on Brasileirão. Activated only with explicit consent, which can be withdrawn at any time.

You can manage and withdraw cookies at any time through your browser settings or via the blu666 cookie preferences panel. Disabling essential cookies may prevent certain platform features from working.

Blu666 does not use third-party tracking pixels for remarketing without consent. Gameplay behavior data collected via cookies is used exclusively to improve the experience on the platform itself — not to build ad profiles on external networks.

For more information on how the major browsers handle cookies, visit the privacy settings of Chrome, Firefox, Safari, or whichever browser you use on your phone or computer.

Why you can trust blu666 with your data

Real, concrete privacy commitments for every registered player

Bank-grade encryption across the board

Every piece of data transmitted between your phone or computer and blu666's servers is protected with 256-bit SSL — the same encryption standard used by Nubank, Itaú, and Bradesco. No communication on the platform is left unprotected.

Zero data sales to third parties

Blu666 does not sell player data to any third party for advertising, external marketing, or commercial analysis purposes. Your data belongs to you and is used exclusively to operate the platform and fulfill legal obligations.

Full LGPD compliance

All data processing at blu666 is based on legal grounds set out in Law No. 13,709/2018. We have a designated DPO, up-to-date processing activity records, and internal processes for responding to data subject requests within the legal deadlines.

Your rights addressed within 48h

Requested access to your data? Want to correct something? Need to withdraw your marketing consent? The blu666 privacy team responds within 48 business hours, in Portuguese, with no unnecessary red tape.

Data minimization in practice

Blu666 only collects what is strictly necessary to deliver the service and meet legal obligations. No lengthy forms with unnecessary fields, no collection of sensitive data without a clear and documented purpose.

Incident notification

In the event of any data breach that may affect you, blu666 will notify the ANPD and impacted users within the legally required timeframes, with a clear description of what occurred and the steps taken to mitigate the risks.

How to Exercise Your Privacy Rights

Three direct channels to reach the blu666 privacy team

Live Chat

Available 24 hours a day, seven days a week, in Portuguese. For quick questions about privacy, consent, and data use. Access it directly on the blu666 platform via the chat icon.

DPO email

For formal LGPD requests — access, correction, deletion, portability, or withdrawal of consent. Send to contato@blu666.net with the subject line "LGPD Request".

Account Dashboard

Basic registration details can be updated directly in the "My Account" section. Marketing preferences and cookie consent can also be managed from the dashboard without needing to contact support.

❓ Frequently asked questions about privacy

The questions players ask most about data protection at blu666

Betting history is never shared with third parties for commercial purposes. In specific situations required by law — such as money laundering investigations or compliance with a court order — blu666 may be legally required to disclose data to the relevant authorities, an obligation that does not depend on the data subject's consent. Casino game providers receive session data strictly necessary for the games to function, limited to the minimum technical data required. For responsible gambling pattern analysis, we use data in aggregated and anonymized form internally.

You have the right to request deletion of data processed on the basis of your consent. However, data required to fulfill legal obligations — such as financial transaction history and KYC documents — must be retained for minimum periods established by law (generally 5 years) before deletion is possible. When you request account closure, blu666 removes the data that can be deleted within 30 days and retains only what is legally required, after which deletion is completed automatically. To request deletion, send an email to contato@blu666.net with the subject line "LGPD Request – Data Deletion".

blu666 analyzes gameplay behavior patterns — betting frequency, deposit amounts, session duration, attempts to raise limits — to detect signs of potentially problematic behavior. If a concerning pattern is identified, our responsible gambling team may proactively reach out to offer support and information about the available control tools (deposit limits, self-exclusion). This processing is based on blu666's legitimate interest in protecting players and upholding its ethical responsibilities around responsible gambling. Data is analyzed in an automated way, with human review in cases flagged as high-risk — none of this data is shared externally.

When you close your blu666 account, any data with no legal retention requirement is deleted within 30 days. Financial data (deposit and withdrawal history via Pix, boleto, and other methods) and KYC documents must be retained for a minimum of 5 years under Brazilian anti-money laundering regulations and tax obligations. After that period, all data is permanently deleted or anonymized. You will receive email confirmation of both the account closure and the permanent data deletion. If you wish to reactivate your account before permanent deletion, contact support — after permanent deletion, any new account would need to go through the full registration process again.

You can withdraw your consent to receive marketing emails in three ways: via the unsubscribe link included in all promotional emails sent by blu666, through the account dashboard under "Communication Preferences", or by emailing contato@blu666.net with the subject line "Withdraw consent – Marketing". Withdrawal is processed within 72 hours, after which you will no longer receive promotional communications. Transactional emails — deposit confirmations, Pix withdrawal receipts, security alerts — will continue to be sent as they are necessary for the provision of the service and do not require marketing consent.
🔒 Questions? Speak directly with our DPO

The blu666 Data Protection Officer (DPO) is available to answer any questions about how your personal data is handled, the exercise of your rights under the LGPD, or any aspect of this Privacy Policy. Contact us at contato@blu666.net with the subject line "LGPD Request" — response time up to 48 business hours.

You can also use the 24-hour live chat available directly on the platform. All communications are in Brazilian Portuguese — no intermediaries, and no legal representation required for standard requests.

Read the full Terms and Conditions

Play at blu666 with peace of mind

Your data protected by LGPD, end-to-end encryption, and zero third-party sales. Sign up now, deposit via Pix from R$ 20.00, and enjoy the Brasileirão, the casino with slots and crash games, and live Sports Betting with withdrawals in under 2 minutes.

For adults 18 and over only. Gamble responsibly.

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